More Flexibility. Less Fluff.
Getting extra design and development support for your marketing department used to involve one of the following options:
- Hiring an agency (long timelines, expensive retainers, limited scope)
- Contracting freelancers (unpredictable, unvetted)
- Hiring in house (high overhead, HR hassle)
Creative marketing support teams offer a different option—and it might be exactly what you’ve been looking for.
Here’s how this model works and how to know if it’s a smart move for your business.
What Is a Creative Marketing Support Team?
Think of it like an on-demand creative partner. A seamless extension of your marketing team. You pay a flat monthly fee and get access to a dedicated team of pros that handle your marketing team’s design, development, content, and other creative needs on an ongoing basis.
It’s built for businesses that need:
- Design, development, or other creative help regularly
- Fast turnaround without starting from scratch every time
- To get more work done without expanding their in-house team
- Strategic thinking and support (not just task completion)
The Perks of an On-Demand Model
Predictable pricing
No scope creep
Priority support
Faster turnarounds
A consistent team that knows your brand
Ongoing strategic input—not just one-off design
Who It’s Great For
- Businesses with evolving content, design, and development needs
- Startups that need to move fast and iterate often
- Internal teams that need overflow support
- Marketing leaders tired of micromanaging freelancers
Who It’s Not Right For
- Companies that only need a one-time project
- Teams that do all their design and dev in-house
- Businesses with irregular or infrequent creative needs
- Those who prefer project-based billing for budget reasons
What It Looks Like in Practice
With Electric Easel, for example:
- You pay a flat monthly fee for a set number of support hours.
- You get a dedicated project manager and a consistent, reliable team of pros.
- We tackle each project on your list, update you regularly, and keep things moving.
- You’ll get regular updates so you always know what’s happening and what’s next.
Bottom line: you’ll get a true partner that helps make your marketing stronger and your workload lighter.
Final Thoughts
If your marketing team needs reliable and flexible creative help without the overhead, a creative marketing support team might just be the answer.
